Vape retail prices vary significantly across the UK. London shops charge 15-20% more for the same products due to higher rent and wage costs. Manchester and the North West are the most price-competitive markets, with shops competing aggressively on disposable and pod prices. The Midlands sits in between.
For multi-shop operators, pricing by region is essential. A price that works in Manchester may not cover costs in London, and a London price point may drive customers to the next shop in Manchester.
TrackElf's multi-store dashboard lets chains set region-specific prices while maintaining a single inventory view.